By

Olivier Mamet
  Online marketing moves at the speed of light. To keep up, one needs a strong foundation with enough judgment to think critically, act independently, and be relentlessly creative. However, if you don’t understand the process of marketing, then no amount of textbooks and online video tutorials can help you keep up. We will provide...
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  Searching on Google is relatively easy, you just type in what you want, and without even waiting, you have the answers you want. What happens when users want to know where your business is located with the same ease as any other search? When you search for a location-based result such as Mauritius, the...
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  For most of us, marketing entails billboards, television and radio adverts and newspaper inserts. But that is where it stops. We don’t understand much about the behind the scenes tactics and strategies that go into play. However, these promotional tactics fit in either the push or pull strategy of marketing, and the idea is...
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  No matter the industry, company size and goals of a business, no two organisations will have the same marketing budgets. What is essential for a business is figuring out how to spend it wisely, which can be a challenge. Each marketing manager you ask advice from about where to spend the budget has a...
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    Don’t get me wrong. I am not saying you should not advertise on facebook. Facebook is a great platform for advertising. Traffic comes pretty cheaply and we are able to specifically target people extremely well on this platform. What I am talking about here is the “Boost post” button that is available to...
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Remarketing
    In today’s marketing world, there are few things more disappointing than seeing how many people have seen your advert, compared to how many go on to visit your site and convert to paying customers. This does at least tell you that your adverts are working, but for them to be a complete success...
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    If you’re looking to take your Facebook advert campaign to the next level, you’ll need some inspiration. Some of Singapore’s top companies have some incredibly helpful and insightful tips and lessons to help you stand out of the crowd in your Facebook advertising. Here are a few of them. Singtel Fibre Singtel Fibre...
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PPC Mauritius
    In this day and age, online marketing should be your main focus when trying to get your business or brand name out in the world. The competition is fierce and considering your competitors are using paid search; you can’t afford not to. Here are four ways your business will benefit from using it....
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Buyer psychology
    Eugene’s Schwartz Breakthrough Advertising: How to Write Ads That Shatter Traditions and Sales Records is an absolute classic in the field of marketing. It offers a deep insight into consumer’s psychology and how to offer prospects the right offer. I think that one of the most important take away from this book is to...
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Web Design Mauritius
It was the famous writer, Julia Cameron that said, “Creativity is always a leap of faith. You’re faced with a blank page, blank easel, or an empty stage”. The first part of this quote couldn’t ring any more true for web designers and other creative professionals in the digital age. With each technological advancement, the...
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review rating 5  Definitely experts in their field

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8/03/2018