The most effective call to action strategies use basic psychology to turn visitors into repeat customers. An effective call to action will guide your visitors through the buying process, therefore getting you more site clicks, more buys and more sign ups. Have no experience in psychology? Don’t worry, read on and we’ll tell you...Read More
Summary: If you don’t want to read the whole article, you must know that for every 100 visitors you have on your website, 2 or more should take action. A phone call, an form enquiry, a download of a document etc…Anything lower means that your website is not doing its job. From the early...Read More
10 Tips on How to Incorporate Psychology in Improving your Homepage Conversion Rate Before we dwell into the nitty gritty details of improving your homepage conversion rate, let’s begin by talking about psychology. Psychology is the science of the human mind, but how is science related to marketing? They both have the human brain in...Read More
So you’ve started a business and people are buying what you’re selling, but not enough of them. If you’re going to remain open as a business and keep making a profit, you’re going to need more customers, and fast. So what do you do if you want to promote your business to a...Read More
The internet is literally a sea of opportunities. Potential customers are always searching online for the best deals, services and products. They could be looking for you – but does your brand stand out? Are you doing enough to capture their attention and keep them hooked? Digital marketing can help grow your client base and...Read More
The travel, tourism, and hotel industries make up a huge proportion of the global economy where bookings alone approach a whopping $1.6 trillion. In such a vast industry where competition is fierce, market leaders must protect one of their acquisition channels – organic search – from small disruptors. It has been witnessed that the best...Read More
When you’ve just launched a business of any kind, you want to do everything you can to make sure it succeeds. There are many tools out there that you can use to make this happen, but one of the most powerful is digital marketing. Digital marketing can increase your sales, let the right...Read More
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